Building a Data Product? Start With This Step.

Have you ever built a data product that others never used?

Frustrating!


My tip:

Start with ๐—ฝ๐˜€๐˜†๐—ฐ๐—ต๐—ผ๐—น๐—ผ๐—ด๐˜†, not with ๐˜๐—ฒ๐—ฐ๐—ต๐—ป๐—ผ๐—น๐—ผ๐—ด๐˜†.


Ask the end-users:


1๏ธโƒฃ ๐—ช๐—›๐—ฌ do you want it?

2๏ธโƒฃ ๐—›๐—ข๐—ช do you want to use it?

3๏ธโƒฃ ๐—ช๐—›๐—”๐—ง do you need so that the data product will make your job easier or more effective?


This will not only help you understand what end-users need.


Also, you will build trust, which increases the chance that they will use your data products.


Donโ€™t sit in a dark corner focusing only on the technology.


Instead, start with the end-users to understand their psychology.


๐—ฃ๐˜€๐˜†๐—ฐ๐—ต๐—ผ๐—น๐—ผ๐—ด๐˜† first.

๐—ง๐—ฒ๐—ฐ๐—ต๐—ป๐—ผ๐—น๐—ผ๐—ด๐˜† second.

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